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Newest Chinese brand from BBK Electronics

Year Established: 2020

Headquarters: Bangalore, India

Parent: BBK Electronics, China

Our Findings

“I Quest On and On” is what IQOO stands for. IQOO is another brand owned by BBK Electronics and it made its debut in early 2020 in India. IQOO was the first company in India to introduce a smartphone with a 5G enabled chip and Snapdragon 865 processor.

We think we know what they are trying to achieve here. If demand for the smartphones of one of their brands starts falling, BBK Electronics introduces a new brand to meet their targets. Although there is not a lot to talk about this brand right now, it’s clear the BBK group wanted a new entity that’s entirely built to cash in on the 5G hype. Let there be no doubt that IQOO is a brand with Chinese roots and we think you should consider other alternatives for 5G and Snapdragon 865 SoC.



Investor Information

Investors: Unknown

Chinese Presence in Top Management: yes

Nationality of Chairman/CEO: Indian

Nationality of Top 3 Shareholders: Chinese

Indian Alternatives

Karbonn Jio Micromax

Foreign Alternatives

LG Nokia Samsung
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